Singer-songwriter Greta Isaac has today revealed her aptly titled new song ‘Power’. The release combines a sharp message with choral arrangements and minimal background music – an almost acapella song about the effect of poisoned compliments, with Greta’s sinister anger coming across in words and music.
Greta says: “This is about how I feel being looked at as a woman and how I can feel useless without the affirmation of the male gaze. Each line starts as a compliment then slowly transitions to sinister promises. The idea of being complimented about my appearance and when I haven’t accepted them, or actively challenged them, my appearance and my femininity is used as a weapon against me.”
Born to a musical family in rural Wales, Greta started writing songs as a child, often in her native Welsh language. The poetic traditions and story telling of her homeland continue to shape and influence her artistic process; one that has culminated in her forthcoming EP ‘Pessimist’ due out in spring 2021.
At the heart of her songwriting is a creative tension; an undeniable sense for ear-worm hooks and sharp pop melodies, combined with incisive and often funny lyricism that mixes the personal with the universal. Focusing on forging meaningful creative relationships, Greta has worked closely with writers and producers Martin Luke Brown, Matt Zara, Mark Elliot and Phil Cook. They wrote in their bedrooms, tracked vocals in tiny box studios and worked on the tracks bit by bit over months and months, letting them breathe before coming back to them when it felt right.
